Dubai, UAE - BYD, the world’s leading manufacturer of new energy vehicles (NEVs) and power batteries, proudly launched the Han EV in the United Arab Emirates (UAE) on November 22nd. This announcement coincides with the grand opening of the state-of-the-art BYD Showroom & Discovery Center at Dubai Festival City, a collaborative venture with Al-Futtaim Electric Mobility Company, a renowned global player in electric vehicles and renewable energy solutions. Together, the new model and flagship facility embody a commitment to automotive excellence and sustainable technology in the UAE.
The Han EV, a flagship model for BYD, boasts cutting-edge technologies and a distinctive design inspired by the brand’s dynasty-themed passenger cars, merging profound Chinese culture with the expressive face of the oriental dragon. Crafted by BYD’s Global Design Director, Wolfgang Egger, the Dragon Face design has garnered international acclaim.
Han EV launched in UAE
Aligned with BYD’s global design language, the showroom features a sophisticated blend of clean whites, greys, and warm timber accents. Covering approximately 800 square meters, the showroom reflects BYD and Al-Futtaim Electric Mobility’s dedication to environmental sustainability, choosing to repurpose an existing building to minimize its carbon footprint. Located strategically with direct mall access, the showroom aims to attract a diverse audience, from casual mall-goers to avid car enthusiasts.
BYD unveils flagship showroom in UAE
AD Huang, General Manager of BYD Middle East & Africa, remarked, “This showroom embodies BYD’s commitment to innovative technology harmonized with environmental responsibility. Our partnership with Al-Futtaim Electric Mobility Company has allowed us to create a space that not only showcases our latest electric vehicles but also educates and inspires customers about the future of sustainable mobility.”
AD Huang, General Manager of BYD Middle East & Africa, gave remarks
Hasan Nergiz, Managing Director of Al-Futtaim Electric Mobility Company, added, “The launch of this showroom is a significant milestone in our journey with BYD. It represents more than just a showroom; it signifies a commitment to sustainable mobility solutions and embodies our vision for the future of the automotive industry in the UAE.”
BYD, founded in 1995 as a battery technology innovator, is dedicated to empowering change through sustainable innovations by building a complete clean energy ecosystem that lessens the reliance on fossil fuels worldwide. In 2022, BYD announced that it has stopped the production of ICE vehicles to focus on BEV and PHEV products and achieved the sales of 1.86 million units of new energy passenger vehicles, making it the first automaker to make such a shift and the best-selling one in the world. To promote sustainable development, BYD will continue to develop new technologies, stay true to its commitment to environmental responsibility, and offer better mobility experiences to customers all around the world.
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About BYD
BYD is a multinational high-tech company devoted to leveraging technological innovations for a better life. Founded in 1995 as a rechargeable battery maker, BYD now boasts a diverse business scope covering automobiles, rail transit, new energy, and electronics, with over 30 industrial parks in China, the United States, Canada, Japan, Brazil, Hungary, and India. From energy generation and storage to its applications, BYD is dedicated to providing zero-emission energy solutions that reduce global reliance on fossil fuels. Its new energy vehicle footprint now covers 6 continents, over 70 countries and regions, and more than 400 cities. Listed in both Hong Kong and Shenzhen Stock Exchanges, the company is known to be a Fortune Global 500 enterprise that furnishes innovations in pursuit of a greener world.
For more information, please visit www.bydglobal.com.
About BYD Auto
Founded in 2003, BYD Auto is the automotive subsidiary of BYD, a multinational high-tech company devoted to leveraging technological innovations for a better life. Aiming to accelerate the green transition of the global transportation sector, BYD Auto focuses on developing pure electric and plug-in hybrid vehicles. The company has mastered the core technologies of the entire industrial chain of new energy vehicles, such as batteries, electric motors, electronic controllers, and automotive-grade semiconductors. It has witnessed in recent years significant technological advancements, including the Blade Battery, DM-i Super Hybrid Technology, e Platform 3.0, CTB Technology, e4 Platform, BYD DiSus Intelligent Body Control System, and DMO super hybrid system. The company is the world’s first carmaker to stop the production of fossil-fueled vehicles on EV shift and has remained top of new energy passenger vehicle sales in China for 10 years in a row.
Contact:
Asia-Pacific: Liya Huang, liya.huang@byd.com tel: +86-755-8988-8888-69666
Europe: Penny Peng, PressEU@byd.com tel: +31-102070888
North America: Frank Girardot, frank.girardot@byd.com tel: +1 213 245 6503
Latin America: José Miranda, jose.miranda@byd.com tel: +56 9 96443906
Brazil: Pablo Toledo, pablo.toledo@byd.com tel: +19 3514 2554
Middle East and Africa: Nikki Li, meapr1@byd.com tel: +86-755-8988-8888-62319