Bogotá, Colombia - In November, BYD, the world’s leading manufacturer of new energy vehicles, and MOTORYSA, its distributor in Colombia, presented 8 new energy models at the Salón del Automóvil 2023 Auto Show in Bogotá, the capital of Colombia. During the exhibition, BYD provided consumers with favorable policies and a series of celebrations, attracting more and more fans and customers, and attracting a growing base of fans and customers.

The general manager of MOTORYSA, Marco Pastrana said: "BYD is the global leader in new energy vehicles and is also the sales champion of new energy vehicles in Colombia. We will provide those who value sustainable mobility with a variety of options, including BYD super hybrid models - BYD SONG PLUS DM-i and QIN PLUS DM-i, the e-platform 3.0 pure electric SUV - BYD YUAN PLUS, and models inspired by ocean aesthetics - BYD SEAL and BYD DOLPHIN, and luxury pure electric car - BYD HAN EV. Also, the newest BYD TANG EV was launched for the first time at this moment. In addition, we are very honored to cooperate with Finandina Bank (Banco Finandina) to provide consumers with favorable policies and jointly promote the development of new energy.”
The Newest BYD TANG, as a premium pure electric SUV, leads the market, with a longer driving range, stronger power, and higher performance. This model delivers a pure electric range of 635 km under CLTC conditions and can accelerate from 0 to 100 km/h in just 4.4 seconds. The vehicle can flexibly respond to complex road conditions with the intelligent electric four-wheel drive and DiSus-C (the Intelligent Damping Body Control System).
BYD DOLPHIN MINI also made its debut in Colombia and it will be officially launched locally in 2024. As an electric mini car for urban commutes, BYD DOLPHIN MINI, with a sharp design based on ocean aesthetics, has outstanding advantages of performance, safety, and cost-effectiveness. It is built on e-platform 3.0 and delivers versions with two types of driving ranges, 300km and 380 km (under NEDC conditions), providing consumers with a safe and reliable car experience.

Since 2020, BYD has worked closely with MOTORYSA to provide new energy passenger vehicle products for Colombian consumers. In 2023, BYD was the sales champion of new energy vehicles in Colombia from January to October cumulatively, underscoring its leadership in the local NEV sector. In the future, BYD will further accelerate the popularization of New energy in the Colombian market, promoting the development of green transportation in Colombia.
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About BYD
BYD is a multinational high-tech company devoted to leveraging technological innovations for a better life. Founded in 1995 as a rechargeable battery maker, BYD now boasts a diverse business scope covering automobiles, rail transit, new energy, and electronics, with over 30 industrial parks in China, the United States, Canada, Japan, Brazil, Hungary, and India. From energy generation and storage to its applications, BYD is dedicated to providing zero-emission energy solutions that reduce global reliance on fossil fuels. Its new energy vehicle footprint now covers 6 continents, over 70 countries and regions, and more than 400 cities. Listed in both Hong Kong and Shenzhen Stock Exchanges, the company is known to be a Fortune Global 500 enterprise that furnishes innovations in pursuit of a greener world.
For more information, please visit www.bydglobal.com.
About BYD Auto
Founded in 2003, BYD Auto is the automotive subsidiary of BYD, a multinational high-tech company devoted to leveraging technological innovations for a better life. Aiming to accelerate the green transition of the global transportation sector, BYD Auto focuses on developing pure electric and plug-in hybrid vehicles. The company has mastered the core technologies of the entire industrial chain of new energy vehicles, such as batteries, electric motors, electronic controllers, and automotive-grade semiconductors. It has witnessed in recent years significant technological advancements, including the Blade Battery, the DM-i and DM-p hybrid technology, the e-Platform 3.0, and the CTB technology. The company is the world’s first carmaker to stop the production of fossil-fueled vehicles on EV shift and has remained top of new energy passenger vehicle sales in China for 9 years in a row.
Contact:
Asia-Pacific: Liya Huang, pr@byd.com tel: +86-755-8988-8888-69666
Europe: Penny Peng, PressEU@byd.com tel: +31-102070888
North America: Frank Girardot, frank.girardot@byd.com tel: +1 213 245 6503
Latin America: José Miranda, jose.miranda@byd.com tel: +56 9 96443906
Brazil: Pablo Toledo, pablo.toledo@byd.com tel: +19 3514 2554
Middle East and Africa: Nikki Li, li.namin@byd.com tel: +86-18938862670