Recently, BYD hosted the highly anticipated launch event for the BYD YUAN PRO (Local name NUEVO BYD S1 PRO) at Costa Rica’s iconic San Rafael shopping center, Avenida Escazu. The event drew nearly 200 media representatives, influencers, customers, and partners, all of whom had the opportunity to engage in immersive test drives. During the week of the launch event, over 100 pre-sale orders were secured.

Equipped with BYD’s e-platform 3.0 and CTB (Cell to Body) technology, the BYD YUAN PRO boasts a maximum motor power of 130kW, enhancing both safety and efficiency. It offers a pure electric range of up to 401 kilometers (NEDC), and when the rear seats are folded down, it provides an impressive cargo space of 1,220 liters, making it ideal for family travel and daily commuting.

Kris Wang, Sales Manager of BYD America Auto Sales Division, commented: “Costa Rica’s commitment to clean energy and green development aligns perfectly with BYD’s dedication to sustainability. We are not just introducing a new car; we are promoting a lifestyle that embraces green, environmentally friendly, and energy-efficient practices. Through our products, we aim to collaborate with Costa Rica to showcase a vision of a sustainable future and contribute to the global effort to reduce carbon emissions.”

Pedro Dobles, General Manager of Cori Motors, BYD’s Costa Rican dealership, added: “Our long-standing partnership with BYD has led to the opening of five dealerships, with plans to expand to 11 locations soon. The introduction of the BYD YUAN PRO further cements BYD’s reputation for delivering high-performance and safe vehicles, providing even more electric vehicle options for our customers.”

The launch of the BYD YUAN PRO in Costa Rica not only marks BYD’s strategic expansion in the Americas but also underscores its growing influence in the global market. As a frontrunner in the global new energy vehicle sector, BYD remains committed to its core strategy of technological innovation, offering high-quality products and services that create greener, more efficient mobility experiences for users around the world.