Manama, Bahrain - BYD, the world’s leading manufacturer of new energy vehicles (NEVs) and power batteries, proudly launched the BYD HAN EV and BYD ATTO 3 in collaboration with its local dealer Fakhro Motors in Bahrain on December 5th. The event showcases BYD’s commitment to sustainable transportation and sets a new benchmark for its presence in Bahrain, solidifying its position as a global leader in NEVs and power batteries. Minister of Industry & Commerce, H.E. Abdulla bin Adel Fakhro, and the Chinese Ambassador to Bahrain, Mr. Ni Ruchi, have joined the event.
BYD’s Branch Event in Bahrain
The BYD ATTO 3, a C-segment trendy SUV on the e-platform 3.0, integrates intelligence, efficiency, safety, and aesthetics. With a remarkable drag coefficient of 0.29 and acceleration from 0 to 100 km/h in 7.3 seconds, the BYD ATTO 3 radiates a sporty and dynamic character. The BYD HAN EV, a flagship model for BYD, boasts cutting-edge technologies and a distinctive design, merging profound Chinese culture with the expressive face of the oriental dragon.
Guests enjoyed coffee made from VTOL (Left: Minister of Industry & Commerce, H.E. Abdulla bin Adel Fakhro; Middle: General Manager of BYD Middle East & Africa, AD Huang; Right: The Chinese Ambassador to Bahrain, Mr. Ni Ruchi)
The launch event featured an experiential zone, allowing attendees to explore the charm of new energy vehicles through live displays and interactive experiences like VTOL demonstrations. AD Huang, General Manager of BYD Middle East & Africa, remarked, "BYD is dedicated to leveraging technological innovation for a better life. In Bahrain, BYD is working closely with premium partner Fakhro Motors to provide more localized services to local consumers. We will also continue to offer Bahraini consumers more sustainable and intelligent mobility solutions, contributing to a more ecological urban transportation ecosystem.”
Group photo of honored guests at the event
As a global leader in new energy vehicles, BYD reached a significant milestone on November 24, 2023, by producing its 6 millionth new energy vehicle. Its new energy vehicle footprint now covers 6 continents, over 70 countries and regions, and more than 400 cities.To promote sustainable development, BYD will continue to develop new technologies, stay true to its commitment to environmental responsibility, and offer better mobility experiences to customers all around the world.
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About BYD
BYD is a multinational high-tech company devoted to leveraging technological innovations for a better life. Founded in 1995 as a rechargeable battery maker, BYD now boasts a diverse business scope covering automobiles, rail transit, new energy, and electronics, with over 30 industrial parks in China, the United States, Canada, Japan, Brazil, Hungary, and India. From energy generation and storage to its applications, BYD is dedicated to providing zero-emission energy solutions that reduce global reliance on fossil fuels. Its new energy vehicle footprint now covers 6 continents, over 70 countries and regions, and more than 400 cities. Listed in both Hong Kong and Shenzhen Stock Exchanges, the company is known to be a Fortune Global 500 enterprise that furnishes innovations in pursuit of a greener world.
For more information, please visit www.bydglobal.com.
About BYD Auto
Founded in 2003, BYD Auto is the automotive subsidiary of BYD, a multinational high-tech company devoted to leveraging technological innovations for a better life. Aiming to accelerate the green transition of the global transportation sector, BYD Auto focuses on developing pure electric and plug-in hybrid vehicles. The company has mastered the core technologies of the entire industrial chain of new energy vehicles, such as batteries, electric motors, electronic controllers, and automotive-grade semiconductors. It has witnessed in recent years significant technological advancements, including the Blade Battery, DM-i Super Hybrid Technology, e Platform 3.0, CTB Technology, e4 Platform, BYD DiSus Intelligent Body Control System, and DMO super hybrid system. The company is the world’s first carmaker to stop the production of fossil-fueled vehicles on EV shift and has remained top of new energy passenger vehicle sales in China for 10 years in a row.
Contact:
Asia-Pacific: Liya Huang, liya.huang@byd.com tel: +86-755-8988-8888-69666
Europe: Penny Peng, PressEU@byd.com tel: +31-102070888
North America: Frank Girardot, frank.girardot@byd.com tel: +1 213 245 6503
Latin America: José Miranda, jose.miranda@byd.com tel: +56 9 96443906
Brazil: Pablo Toledo, pablo.toledo@byd.com tel: +19 3514 2554
Middle East and Africa: Nikki Li, meapr1@byd.com tel: +86-755-8988-8888-62319